Tag: UX Research
May 1, 2018
Calculating the ROI of your UX activities
When measured correctly, revenue from UX projects can be directly correlated with your investment. This is why it is increasingly important to understand how to measure your ROI in relation to your UX projects. User experience activities can reduce developmental inefficiencies in a number of ways, such as diminishing wasted development time, shortening development time...
May 28, 2014
Why Marketers Should Care About UX
Overview User experience refers to any interaction potential or existing customers have with a brand. Although user experience is a relatively new concept to many people today, the concept has proven to be very important in online business. In the recent past, user experience was confined to web design. Today, the concept spans to on-page...
May 24, 2013
The HEART of Your Users' Experience
When deploying a web application on a large scale, it is important to gauge the level of user experience that users get when using the system. For a long time, PULSE has been used to measure the quality of the user experience and provide data. However, it has had some shortcomings and this led to...
February 15, 2013
Default Screen Resolutions Trends 2013
With the advancement of technology, laptops and desktop computers are seeing a great influx of power. Many people are finding they can fit more on to their screens than they ever imagined. Resolutions are a very sensitive topic in the technology and web-design worlds. They are a blessing for web-developers and Internet users because more...
September 7, 2011
What Annoys Users Most?
One sure way for software to annoy its users is to ask them for data the software obviously doesn't need. The form of this blooper that annoys users the most is asking them to reenter data they already entered... Make it a high priority not to require users to enter data repeatedly. Here are several...
August 22, 2011
Typical Business Metrics for Website Success
For your website to be a success you need 3 components: a) new visitors coming to your site, b) these new visitors to become customers, c) the loyalty of your customers. This is how it's usually measured: 1. The number of the sales 2. Traffic numbers - page view statistics 3. Time needed for visitors...
November 29, 2010
Why bother with Usability?
Due to enormous competition on the Web, usability is a vital surviving factor. If a website is difficult to use, people turn to your competitors. It's that simple. Here are some other reasons why visitors leave: The homepage fails to communicate what you offer and what problem you solve They can't easily navigate the website...
March 11, 2010
US Mobile Market Trends - Smartphone Usage Stats
ComScore, a leader in measuring the digital world, today released data and reported some interesting trends in smartphone usage. 42.7 million people in the U.S. owned smartphones, up 18 percent from the August through October period. Here is content usage breakdown: Most popular activity is still text messaging (63.5%) Web surfing (28%) Games (28.6%) Accessing...
January 31, 2010
Unicode is used in almost 50% of Internet Documents
Good News! According to Google Unicode is used on almost half of the Internet pages, which makes it a global text encoding of choice. Google uses version 5.2 of Unicode, which represents a wide range of characters from Egyptian Hieroglyphs, to most living languages including Hebrew, Arabic, Chinese, and Zulu. ASCII, which once dominated the...
January 27, 2010
How Much Time Do We Waste on Badly Designed Apps?
Computer load-time, pop-ups, new apps installation, new user interrelations, lack of intuitiveness, search for drivers, frozen system, reboots, etc. - are just a few of the things that most of us face on daily basis. Dealing with all of these issues takes users up to 30 minutes a day, according to Telegraph UK, which equals...
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