Design In Use - Rozetkus 3D

Here is a good example of what design should do for us; make our everyday life a bit easier. Art Lebedev - a Russian design studio that came up with the Optimus Keyboard, (1257.14€) a few years ago is back with a useful concept that does solve a real problem in hand.

Rozetkus 3D looks like any other socket but with a push of the button above, it pops out giving you access to additional sockets. Smartly done concept and seems to be simple in production.