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Here at ROSSUL, we know that your app’s user-experience a crucial component to your brands’ digital identity. With over 15 years of experience, we know just how to optimize your platform to make your customers’ lives easier and keep your flow of business steady. Our design expertise has consistently put our clients in a position…

Among the leading UX trends of the year is the transition towards gesture-based interfaces. Although the use of gestures has been prominent in touchscreen devices and apps for many years, the release of the iPhone X and Google Pixel 3 marked an important departure of the home button in the mobile industry. Instead, UI/UX design…

UX design is an ever-changing and evolving craft, with trends coming and going like the change of the seasons. Despite being only halfway through 2019, there are a number of trends that have categorized the first half of the year. Conversational Design  As a result of technological advancement in AI capabilities, traditional UI web forms…

Designing B2C websites B2C refers to business-to-consumer apps and they are the most common and accessible type of applications. They can be found in the app store and take on several different forms. Stand-alone applications: these types of applications use software that operates independently of other computer processes and is typically owned and managed by…

Online Schooling: a New Norm  Gone are the days of traditional day schools being the only option for students. The introduction of the internet has challenged countless traditional structures, school and learning being one of them. Furthermore, the student demographic is changing as the professional development market continues to grow, it is expected to be…

Importance of UX in healthcare User experience is an inescapable part of the healthcare sector, which is suffering from problems such as high cost, low quality of care, and patient dissatisfaction. Many have pointed towards the use of information and communication technologies to address these issues, yet the complex structure of healthcare systems have made…

Technological progress has transformed nearly every aspect of modern life, and banking is no exception. Financial apps and websites have become a primary method of managing everyday financial business. The use of electronic payments is rising as the number of physical branches of major companies is decreasing, pointing to the shifting of financial business to…

Recent years have seen an explosion of wearable technology. From Fitbit to the Apple Watch, wearable tech has become all the rage and new technologies are constantly entering the field, changing the way we interact with our devices.  Solos AR cycling glasses, which hit the consumer market last year, are smart glasses targetted towards the…

The Internet’s Carbon Footprint As of April 2019, the internet has collected nearly 4.4 billion users, a number that will only expand as internet access reaches remote and rural communities in developing countries.   The internet is a wonderful thing, a systematic, complex, and ever-expanding network that transformed modern life through a digital platform that connects…

It is a sad day for Apple fans all around. The announcement of Jony Ive’s departure from the company after 27 years, has left many worried about what this means for the future of Apple. Marking the end of the Steve Jobs era,  Jony Ive will be moving on and opening up his own design…

According to a new study, a mere 10% increase in customer experience can translate into $1 billion in revenue. Therefore, a complete transformation of your business’ user experience/user interface (UX/UI) would propel your business far beyond any of your competitors. A number of our clients have left us reviews on Clutch, a B2B review firm…

Designing a new product for unknown users can present an array of UX and UI design challenges. It can be difficult designing a product that will meet a user’s needs and wants and deliver a seamless experience, fortunately, this can be overcome by allocating time to really sit down and understand your user base. Below…

Apple’s WWDC 2019, held this past Monday, brought many exciting announcements, including a new and updated IOS version, a Sign In With Apple option for third-party apps and MacOS Catalina, among many more. The real focus of the conference, however, was the unveiling of the new Mac Pro (and its accompanying accessories), which left many…

Human-centered design, also known as empathetic design, places the end user at the core of the design throughout the entirety of the development process. The focus is to create a product that will resonate with users and foster a connection that will keep users satisfied and emotionally invested in the product. Human-centered design is an…

Conspiracy on the Rise The internet era has lead to an explosion of knowledge and information that is easily accessible to the public. IBM estimates that nearly 90% of all of the world’s data has been created within the past two years. However, the growing amount of consumable online information may not be a good…

The F8 Conference which took place on April 30th, 2019 featured Mark Zuckerberg and his fellow colleagues unveil plans for Facebook’s future. Privacy Focused According to Zuckerberg, the future of Facebook rests on six basic principles: private interactions, encryption, reduced permanence, safety, interoperability, secure data storage. Historically, Facebook has failed to uphold these values time…

We’re proud to announce that ROSSUL was named as a Clutch 2018 Global Leader! This year and in years past, ROSSUL has been featured as a leading UX design agency both globally and in Canada. ROSSUL, founded by Elia Kanaki in 2003, has spent over 15 years perfecting the craft of user experience design. We…

What is a Time-Saving Design? Time Saving Design is a rising UX design trend that has been gaining popularity within the past couple of years. These design principles aim to provide users with only the most relevant information in a way that ensures as little time is wasted as possible. Content is prioritized first and…

It is a known fact that privacy doesn’t exist online. Personal data is a commodity, exchanged between the data giants that are Google, Facebook, and countless others. Across the countless privacy scandals that have been surfacing one after another, the conversation about user privacy and security is becoming more important than ever.  Cambridge Analytica was…

Voice controlled devices were always a fantasy of a future in the early 2000s, but now, 18 years later, the future has arrived. Conversation based technology is the new norm and major players within the technology industry such as Microsoft, Google, and Apple have all released their own highly successful products that feature voice-enabled controls….