Insurance Claim Management SaaS Application Cloud claims

Challenge Create a first-class experience for claim and risk managers on an incident-based claim management

Logo & Branding

As part of the overall design process, one of the first jobs of the project was to develop a logo and brand for the business. The fundamental idea behind the new product logo is that it should be a reflection of the company’s business values and purpose.  The app’s logo should allow users to see the  brand as unique, memorable, recognizable, and easy to find on your phone or desktop apps array. The combination or the “C” letter with the carefully crafted cloud image make a perfect logo that can be scaled up and down without losing its shape. 
User Engagement

Highly Usable Interface

We designed a clean, updated look that decreases clutter and information overload to help users focus on their primary task. The dashboard provides a fully editable data visualization assist in claim analysis and to display a high-level view of the user’s claims.

User Engagement

Easily Scannable

We had to make sure that user expectations were reflected in the design to help users adapt to the new application as sufficiently as possible. Using bright notification budges, clear spacing, and distinct icons to communicate incident activity allows claim managers to easily scan their claims and prioritize their work.

User Engagement

Task-Oriented Design

A highly efficient design allows users to be more productive in their work. By learning the duties and goals of claim managers, we were able to create a system that is firmly rooted in the workflows they use on a regular basis. We achieved this by simplifying complex tasks and minimizing repetitive steps. The different incident types are colour indicated for an additional level of communication within the interface.

User Engagement

What our Clients Say

Rossul is distinctive in the degree of beauty and polish of what they do. They make trustworthy recommendations and invest time understanding a user base before getting to work. They’re a versatile team with great communication skills and a good sense of what will realistically be effective. Paul McLaughlin President, APP Technologies, LLC