Category: Design

Key Qualities of a UX Designer
February 24, 2023

Key Qualities of a UX Designer

User Experience (UX) designers play a crucial role in creating digital products that are easy to use, visually appealing, and meet the needs of the target audience. To be successful in this field, several key qualities are important for UX designers to possess: Having these qualities will help UX designers create products that are easy...
The Importance of User Research in Web Application Design
February 17, 2023

The Importance of User Research in Web Application Design

Web application design is a complex process that requires a deep understanding of the user's needs, goals, and behaviours. The success of a web application depends on how well it meets the needs of its users, and this is where user research comes in. User research is a systematic and comprehensive process of gathering and...
The Importance of UX Design: 10 Must-Follow Rules
February 10, 2023

The Importance of UX Design: 10 Must-Follow Rules

User Experience (UX) design has become a critical aspect of product development. In a world where competition is fierce and user expectations are high, having a well-designed product can make the difference between success and failure. Here are ten of the most important rules that designers should follow to create a successful UX design: In...
Blog Post. The Deal with Typography
May 22, 2018

The Deal with Typography

Typography matters, especially in the world of web design. The way words look has a profound effect on how your users experience the content you are putting out, which is why fonts and styles shouldn’t be left as an afterthought. As a designer, it is important to remember that typography will have an impact on...
Blog Post. Business User Expectations - B2B
May 4, 2018

Business User Expectations - B2B

The ability to meet user expectations is an essential component of business models, without which, many projects can experience failure despite their functionality and alignment with business objectives. User expectations must be clearly understood and met in order to acquire and retain a steady economic profit from your product. The widespread issue of not adequately...
Blog Post. Calculating the ROI of your UX activities
May 1, 2018

Calculating the ROI of your UX activities

When measured correctly, revenue from UX projects can be directly correlated with your investment. This is why it is increasingly important to understand how to measure your ROI in relation to your UX projects. User experience activities can reduce developmental inefficiencies in a number of ways, such as diminishing wasted development time, shortening development time...
How to Build a UX Strategy
August 16, 2016

How to Build a UX Strategy

How a company interacts with end users impacts UX. A positive UX drives increased user engagement and retention, while a negative experience causes a company to fall behind its rivals in the global marketplace. In addition, a business' services and products may affect UX, and ultimately, determine whether an end user continues to leverage a...
March 1, 2016

Design Solutions for Cross-Platform Applications

With users accessing web-based applications from a growing diversity of platforms — including desktop computers, mobile devices and smart TVs — there’s a clear need for innovative multi-platform design solutions that put a user’s experience first. Ultimately, this is about more than just ensuring consistency across platforms. It’s about considering the environment a user will...
When It's Time to Update Your UX and UI
February 18, 2016

When It's Time to Update Your UX and UI

You’ve spent the time and money to develop a winning product or service, hire great staff and position your business for success. In many industries, web-based applications play a key role in your success — both in bringing your product to market and in allowing your team to access information and collaborate effectively. Like any...
February 14, 2016

Benefits of Online Point-of-Sale Systems

Both online and brick and mortar retailers can benefit from switching their aging point of sale (POS) systems to a modern, simplified cloud-based platform. If you’re considering making the jump, or if you’re interested in running a leaner, more integrated business, an online POS can help. Online POS Benefits Regardless of the specifics of your...

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