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Best UX Design Schools 2018

June 21, 2018

Although some educational institutions have been offering programs that focus on UX (User Experience) Design for decades, we are seeing many emerging programs join the list of possible post-secondary choices for aspiring UX Designers. This expanding professional field has lead to the creation of a high variety of UX Design programs available to both undergraduate…

Blog Post. The Deal with Typography

The Deal with Typography

May 22, 2018

Typography matters, especially in the world of web design. The way words look has a profound effect on how your users experience the content you are putting out, which is why fonts and styles shouldn’t be left as an afterthought. As a designer, it is important to remember that typography will have an impact on…

Blog Post. Business User Expectations - B2B

Business User Expectations - B2B

May 4, 2018

The ability to meet user expectations is an essential component of business models, without which, many projects can experience failure despite their functionality and alignment with business objectives. User expectations must be clearly understood and met in order to acquire and retain a steady economic profit from your product. The widespread issue of not adequately…

Blog Post. Calculating the ROI of your UX activities

Calculating the ROI of your UX activities

May 1, 2018

When measured correctly, revenue from UX projects can be directly correlated with your investment. This is why it is increasingly important to understand how to measure your ROI in relation to your UX projects. User experience activities can reduce developmental inefficiencies in a number of ways, such as diminishing wasted development time, shortening development time…

Blog Post. Rossul Named As Top Canadian UX Agency by Clutch

Rossul Named As Top Canadian UX Agency by Clutch

February 9, 2018

“Caring about users and their lives is absolutely at the core of user-centered design. Curiosity is a natural outcome of caring, and it is the single greatest contributor to effective user research… Caring and curiosity engender personal investment, and investment motivates a researcher to develop a deep understanding of users” – Demetrius Madrigal, Bryan McClain…

10 of the Best Schools for UX Design Today

October 5, 2016

10 Best UX Schools Skilled UX (user experience) designers are in greater demand now than ever before. If you’re a recent high school grad or are considering making a career change, your choice of a UX design school is critical. The right education will not only give you the skills you need to succeed, but…

Blog Post. How to Build a UX Strategy

How to Build a UX Strategy

August 16, 2016

How a company interacts with end users impacts UX. A positive UX drives increased user engagement and retention, while a negative experience causes a company to fall behind its rivals in the global marketplace. In addition, a business’ services and products may affect UX, and ultimately, determine whether an end user continues to leverage a…

Blog Post. Measuring Your Return on Investment of User Experience

Measuring Your Return on Investment of User Experience

June 24, 2016

When it comes to a user’s unique needs and approach to interacting with a digital product, the overall quality of their experience is determined by their connection with the environment, ease of use, accessibility and the emotional impact the product provides. Understanding the importance of an accessible user interface, or UI, and a quality user…

Reviewing Instagram’s New User Interface

June 14, 2016

Instagram’s New UI Instagram’s new user interface may have violated the principle of least astonishment (POLA). So far, the popular, photo-sharing site has not suffered any serious consequences for daring to change their interface—at least for now. POLA is a concept found in programming and UI/UX claiming necessary features with profound astonishment factors may require…

Design Solutions for Cross-Platform Applications

March 1, 2016

With users accessing web-based applications from a growing diversity of platforms — including desktop computers, mobile devices and smart TVs — there’s a clear need for innovative multi-platform design solutions that put a user’s experience first. Ultimately, this is about more than just ensuring consistency across platforms. It’s about considering the environment a user will…