UI Design Trends

Blog Post. B2B UX in the Age of AI and Automation: Personalized User Journeys

B2B UX in the Age of AI and Automation: Personalized User Journeys

February 24, 2024

The advent of AI and automation marks a pivotal shift in the B2B landscape, ushering in a new era of digital transformation that touches every facet of business operations, from sales and marketing to customer service and beyond. This transformative wave brings with it a bounty of opportunities for innovation and growth but also necessitates…